𝐒𝐢𝐧𝐠𝐥𝐢𝐟𝐞 𝐂𝐞𝐛𝐮 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐌𝐚𝐫𝐚𝐭𝐡𝐨𝐧 𝐔𝐧𝐯𝐞𝐢𝐥𝐬 𝟐𝟎𝟐𝟔 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐢𝐧 𝐐𝐮𝐞𝐞𝐧 𝐂𝐢𝐭𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐒𝐨𝐮𝐭𝐡

Cebu City, Philippines — The Singlife Cebu International Marathon (SCIM) officially launched its 2026 campaign during a media event held on May 26, 2026, at the City Wing Atrium of SM Seaside City Cebu, marking a significant milestone for the Queen City of the South as it continues to strengthen its position as one of the country’s premier marathon destinations.

Leading the event as the official title sponsor, Singlife formally reinforced its partnership with the Cebu International Marathon through the launch of the Singlife Philippine Marathon Majors, a nationwide marathon series that unites some of the country’s most prestigious races under one platform. The Singlife Cebu International Marathon, happening on July 12, 2026 at SM Seaside City Cebu is led by RUNRIO Inc. in partnership with SM Supermalls serving as co-presenter of the event, further strengthening support for sports tourism and community-driven initiatives in Cebu.

The launch gathered members of the media, running communities, sponsors, partners, and stakeholders to unveil the upcoming plans, initiatives, and collaborations for the 2026 race season. Recognized as one of the Philippines’ premier marathon events, the Singlife Cebu International Marathon continues to attract both local and international runners through its scenic routes, competitive race atmosphere, and strong commitment to sports tourism and community engagement in Cebu. As part of the partnership, registered participants will receive Singlife insurance coverage included in their race registration, with coverage starting prior to race day, subject to applicable terms and conditions. The sponsorship reflects Singlife’s continued commitment to promoting active lifestyles while expanding its presence across key regions in the country through major sporting events.

“With this landmark partnership, Singlife strengthens its commitment to the running community, ensuring a lasting presence in Philippine and global marathon history. The Singlife Philippine Marathon Majors 2026 is set to inspire not just faster finishes, but stronger, more financially empowered lives,” organizers shared during the launch. The Singlife Cebu International Marathon 2026 will feature four race categories: 42KM, 21KM, 10KM, and 5KM. Registered participants will receive race inclusions including a race singlet, bib, finisher medal, finisher towel, and loot bag, while 21KM and 42KM finishers will also receive an exclusive finisher shirt.

Top finishers across all race categories will compete for cash prizes and special awards amounting to Php 1.2 Million. Adding excitement to the 2026 edition, participants will also get a chance to win a brand-new BYD Seagull vehicle through a special raffle during the event. Meanwhile, top finishers in the age category divisions will earn eligibility to participate in the prestigious TCS Sydney Marathon, further elevating international opportunities for Filipino runners through the Singlife Cebu International Marathon. Participants can also expect scenic race routes passing through key landmarks across Cebu City and neighboring areas, showcasing the vibrant culture and landscape of the Queen City of the South. Official route maps for all categories will be released through the event’s official platforms.

Interested participants may register online through Race Roster Registration Page. The press conference was attended by key representatives and stakeholders including Singlife Inc. CEO Lester Cruz, DOT Region 7 Supervising Tourism Operations Officer Ms. Riza Marie Macaibay, and RUNRIO Inc. Senior Event Lead Ms. Aira Abliter who shared their vision for the continued growth of the Singlife Cebu International Marathon and the Philippine running community. For updates and announcements, visit the official website Philippine Marathon Majors at philippinemarathonmajors.com and Singlife Cebu International Marathon on Facebook and Instagram.