SM Supermalls celebrates their timeless love and wisdom
Grandparents have a way of making family moments more meaningful. From stories of the past to traditions passed down through generations, lolo and lola remain an important part of every family’s story.
This Grandparents’ Day, SM Malls in Cebu celebrate the love, wisdom, and memories shared across generations with activities that invite families to spend meaningful time with their grandparents and enjoy a maxed-out experience together.
Take a trip down memory lane with Cinema Nostalgia, a Grandparents’ Day film festival for the whole family. Running until September 13, the special screening series features beloved Filipino films including Himala, Tanging Yaman, Anak, One More Chance, and Four Sisters and a Wedding. Families can revisit these memorable stories together and give grandparents the chance to share films that have become part of their generation’s memories, only at SM Cinema.
For families looking to capture the moment, photo spots are also available at SM malls in Cebu. Bring lolo and lola along for a family photo and keep a snapshot of the celebration to look back on for years to come.
Families can also make the celebration extra special by sharing a meal at SM’s various dining options, with something for every family gathering and every craving. For those looking for a thoughtful gesture, SM’s wide selection of shops also offers plenty of options for gifts that grandparents will appreciate.
As part of the celebration, families may also come together for a Gratitude Mass. At SM Seaside City Cebu, families may attend Mass at the Chapel of San Pedro Calungsod, while SM City Cebu offers Masses at the Chapel of Our Lady of the Most Holy Rosary. Gratitude Masses will also be held within SM J Mall and SM City Consolacion, giving families more opportunities to begin or spend the day in prayer and thanksgiving for their grandparents.
This Grandparents’ Day, make time for the people whose stories, lessons, and love have helped shape the family. Bring lolo and lola to SM and celebrate their special place in the family with moments worth remembering.





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